Ju Jingyi has officially become the China regional brand ambassador of Fred, a French luxury jewelry brand under the LVMH group.
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| Ju Jingyi photo image Zhao Li Ying |
Some highlights:
Announcement date: Fred officially announced the cooperation with Ju Jingyi through the brand's social media platforms in China.
Reason for selection: Fred believes that Ju Jingyi possesses elegant beauty, refined temperament and an image that fits the modern, confident and luxurious spirit that the brand wants to convey.
Brand cooperation: Becoming a regional ambassador helps Ju Jingyi participate in Fred's promotional campaigns, special events and new collections in the Chinese market - one of the strategic markets for global luxury brands.
About Fred:
Founded in 1936 in Paris.
Famous for collections such as Force 10, Pretty Woman, Pain de Sucre...
Part of the LVMH group - the group that owns luxury brands such as Louis Vuitton, Dior, Tiffany & Co., Bvlgari...
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